Grace Griffith is a copywriter and messaging strategist for small businesses. She specializes in crafting messaging that builds trust  - leading to more engagement, connection, and conversions for her clients. Grace believes marketing should be grounded in empathy and that good listening is what makes businesses stand out. When Grace isn’t writing copy or studying data, you’ll find her reading fiction or business development books, practicing yoga, or traveling the around the world with her husband and two daughters.